New York Times
New York Times: Turkish Edition from Quba Michalski on Vimeo.
A one minute advertisement for the launch of Turkish Edition of The New York Times. They constructed typographic versions of the most recognizable landmarks in Manhattan and Istanbul, and created a compact tour taking the audience from the New York Harbor all the way to the Bosphorus. Actual pages from the first issue of the newspaper were used to create the textures used in the scenes. The financial news page became NYSE and Wall Street, entertainment news turned into Times Square, and so on. The result is 60 seconds of typographic goodness, mastered in 2K cinema resolution. Created by agency Leo Burnett, and directed by Quba Michalski made with 3D Studio Max, After Effects and Photoshop.
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